Company Profile: Jose B. Rich Foods Corp.



Located in the bustling heart of SM City Batangas, Jose B. Rich Foods Corp. is a premier retailer dedicated to celebrating the rich culinary heritage of the Philippines, with a special focus on the beloved "Goto" and other local favorites. Our mission is to provide authentic Filipino flavors that resonate with the nostalgia of home-cooked meals while delivering top-quality ingredients and exceptional customer experiences. With a carefully curated selection of traditional dishes, including our signature Goto—made from rich rice porridge and a medley of spices—we aim to cater to the diverse palates of both locals and visitors.

In addition to our flagship offerings, Jose B. Rich Foods Corp. features a wide range of Pinoy specialties, snack items, and ingredients for those who wish to recreate their favorite Filipino dishes at home. Our commitment to quality is evident in our sourcing practices, ensuring that we only use the freshest and most authentic ingredients. We believe that food is a gateway to culture, and we strive to not only provide delicious meals but also to foster a sense of community among our customers. Join us at SM City Batangas, where every visit is a celebration of Filipino culinary traditions and a journey into the heart of Pinoy flavors.

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