FITCOR was born out of the vision of setting up a company that will introduce to the Philippine retail market clean technology vehicles and extend the direct economic benefits of owning them to the riding public. It was registered with the Securities and Exchange Commission (SEC) in October 2007. It positions itself strategically to take the lead in introducing clean technology products in the country and delivering the benefits of using low emission vehicles to the Filipino people, the Philippine economy and the global environment.  
 
FITCOR will play a vanguard role in advocating for the adoption of clean technology vehicles in the public transport sector, and the formation of a multi-sector partnership to pursue the attainment of such and slowly broaden its coverage.