Batangas Asahi Marketing Corp. started as a small general merchandise retail store in the early 1980s and has grown into a wholesaling and eventually to product distribution. With more than 30 years in the business, the company distributes a wide variety of products in the calabarzon area, few of which are Splash Cosmetics, Likas Papaya Soap, Megasoft Hygienic Products, Asahi Sardines, Jimm's Coffee, BL Cream among many others.